Chris-Craft, a wholly owned subsidiary of Winnebago Industries, is commemorating 150 years of boatbuilding with the introduction of a special anniversary edition of its Launch 27.
The exclusive boat, debuting this week at the Miami International Boat Show running Feb. 14-18, is the first of two Chris-Craft products launching in 2024 as the brand focuses on reaching the next generation of boating enthusiasts.
“Very few companies have the privilege of prospering long enough to celebrate a 150th anniversary,” said Stephen Heese, president of Chris-Craft. “It’s a testament to the vision of the founder of our company, Christopher Columbus Smith, and to the craftsmen before us who delivered unparalleled design and handcrafted beauty of Chris-Craft boats. Since 1874, our boats have been beloved and passed down to generations of owners worldwide. While we are excited to celebrate this milestone, we are committed to furthering the legacy of Chris-Craft by continuing to invest in new technologies and designs that captivates boaters today and tomorrow.”
“Distinguished by an aquamarine trim that harkens back to one of the signature colors incorporated into Chris-Craft boats over generations, the special edition Launch 27 pays homage to the brand’s legacy of pleasure boating. Each anniversary boat comes equipped with a 150th burgee and steering wheel cap,” the company said.
Additionally, the anniversary edition Launch 27 features a signature deep-V hull, reverse transoms, classic lines, hand-selected teak and an “uncompromising attention to detail.”
