Rand McNally to Offer RVDA Dealer-Locator Services
“RVers have unique service needs while on the road; providing RV dealer information across North America in a variety of formats will certainly assist them whether it’s an emergency or a routine visit,” said Dave Muscatel, CEO of Rand McNally. “RVers will be assured of top-tier service provided by RVDA member organizations.”
As part of their agreement, Rand McNally will develop a dealer-locator application for Apple and Android mobile phones. The app will enable RVers to quickly access a listing of nearby RVDA member dealers across the U.S. and Canada. Each listing will include critical information such as hours of operation, contact information, and services provided, as well as up-to-the-minute deals and specials available. Marketed by RVDA to their membership, this app will be available mid-summer, 2012.
RVDA dealer information also will be provided in Rand McNally’s TripMaker RVND line of GPS devices – the first navigation units designed specifically for RVers, according to RVDA. The RVND product provides RV-specific navigation, as well as services that RVers need while on the road such as campgrounds, pet-friendly locations, rest stops and service centers. The RVDA information will be available on GPS units shipping later this summer and as a download for current owners of the product.
In addition, RVDA dealer information will be integrated into Rand McNally’s Best of the Road website, “Best of RVing” microsite, and into maps and directions on randmcnally.com. Best of RVing (bestoftheroad.com/rv), launched in May, provides content designed to engage and inspire RVers, offering a variety of information for the experienced and novice RVer.
“The applications will enable RV enthusiasts to quickly access the information they need in a variety of formats – through phone, online, and navigation products,” stated RVDA Chairman of the Board Andy Heck of Alpin Haus, in Amsterdam, NY.
RVDA member dealers will be able to easily update their entries via an online portal specifically designed for the program. Updates will be regularly provided to all products and applications.