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New Sobel University Lessons Address Current Market Trends

Sobel

Sobel University said it has developed new training lessons and added them to its online curriculum that teach salespeople “how to help today’s customers. These videos teach effective communication in regards to the new generation of campers, how to discuss interest rate changes, and how to effectively manage aged inventory.”

“The updated and recorded lessons account for the current spring and summer selling markets.” said President Jered Sobel. “They are reflective of the developing growth in the marketplace. One dealership last week used three of these new techniques to close four additional deals the day they were learned. Effectively communicating what is happening in the marketplace to the consumers impacts our ability to help them buy now.”

For more than 30 years Sobel University has worked alongside dealerships and sales departments to address the ever-changing needs of consumers. Their online training school offers more than 400 unique lessons and the curriculum is continuously updated to reflect current market trends.

For more information, visit sobeluniversity.com or call 253-565-2577.

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