Cequent Performance Products is excited to announce that several brands from the company are joining the Direct Communications, Inc. (DCi) Sales Network to make searching for product information more convenient for consumers.
BULLDOG, Draw-Tite, Reese, Tekonsha and Tow Ready are now represented in an auto aftermarket online catalog that allows consumers to access manufacturer product data at any time.
“DCi makes it easy for our customers to look up information by brand, product, or part information,” said Francis Bernart, divisional marketing, product management, and engineering officer. “Instead of having to make a bunch of calls to get specifications and details about our products, our customers now have the ability to access it themselves.”
BULLDOG, Draw-Tite, Reese, Tekonsha, and Tow Ready now have custom brand pages that can be found at www.CatalogRack.com. Customers can take advantage of this accessible, extremely simple online source to look up product information at any time of the day.
DCi, an Automotive Resources International company (ARI), works in business-to-business solutions in the automotive aftermarket industry. Cequent hopes to help spread product knowledge and increased user competency with this helpful resource.