Skyline RVs, an EverGreen RV company, launched a program that provides information to retail sales teams while selling out on the lot.
Every Layton and Nomad model will have a QR code sticker on the exterior that links directly to a web page with product specific information. The only tool required to access the information is a QR reader application, many of which are available for smart phones and tablets.
The tool allows sales consultants to obtain model-specific information for customers while on a walkthrough. If the customer is on the lot alone, they can access the information as well.
“This is a great selling tool for the sales rep on the lot,” General Sales Manager Mike Scheetz said. “They can scan the code with their phone and provide information to the customer of that exact unit. While we do prepare our dealers with other training tools, this is an instantaneous way for dealers to give customers model specific information at the touch of a button.”
This information includes the floorplan, interior and exterior photos when available, model specifications, standards and optional features and most importantly the top interior and exterior features unique to that model.