Norcross, Ga.-based APCO Holdings, a provider and administrator of automotive financial and insurance products and home to the EasyCare and GWC Warranty brands, announces they will begin providing free access to digital retailing tools and online training courses designed to help dealers as the coronavirus crisis impacts normal business operations.
Recognizing the importance of being able to do business as close to usual as possible, APCO pledges to assist and support their dealer partners with the launch of a multi-pronged initiative to help tackle and overcome challenges stemming from the COVID-19 pandemic.
“COVID-19 is impacting our clients in ways that no one could have foreseen. With conditions changing daily, we want to make sure our partners have the tools they need to continue to serve their community,” said Fin O’Neill, chairman and CEO of APCO Holdings. “Our priorities are taking care of our team while continuing to fulfill our fundamental role serving our customers. We continue to provide the important services our dealers count on, and we are offering additional assistance, services and support they need during this difficult period.”
APCO has partnered with video solutions provider Covideo to give 60 days of access to their video messaging tool at no cost for all their dealer partners who currently offer F&I solutions through the EasyCare and GWC brands. This marketing tool allows dealers to send personalized video messages via text, email, or social media and will enable dealers to provide customers with virtual test drives and walk-arounds when they are unable to come to the lot in person.
“Covideo’s robust video platform will allow dealers to continue to build their relationships with potential buyers without losing that personal touch, through detailed, custom video messages that walk them through the decision-making process remotely,” says O’Neill.
APCO has also launched a comprehensive live webinar series available to dealers at no cost, developed and led by their veteran in-house training team. Covering a variety of topics, these these online courses range in length from thirty minutes to one hour.
Click here for more details on the webinars.