Winnebago is celebrating its RV community during a week-long rally of fun, entertainment and camaraderie.
Previously referred to as the Grand National Rally, the newly renamed Camp Winnebago will now include the Winnebago brand in its moniker, building on the heritage of the classic American brand.
“For 54 years, we have hosted this rally, and every year we are eager to welcome our Winnebago motorhome and towable owners to Forest City for a week full of activities at Camp Winnebago,” said Kunal Mehta, head of strategy, business development and marketing for Winnebago. “With over 600 RVs in attendance, it’s the perfect opportunity for our owners to reconnect with old friends and make new ones – all with the common thread of a Winnebago RV.”
Throughout the week, rally goers will attend seminars, participate in fitness classes and take part in a number of activities such as a car show, trivia, movie night, a campfire jamboree featuring a professional storyteller, and take in a performance from country music group, the Eli Young band. Attendees will also have the opportunity to join product- focused seminars where they can provide feedback on what future RVs look like.
“This is the perfect opportunity for us to gather input from our owners – the ones that use our products daily and know them best,” said Mehta. “Tapping them for feedback and suggestions as to how we can make our RVs better in the future is important to all of us at Winnebago.”
The brand also announced that the former Winnebago International Travelers (WIT) Club is evolving to better support the Winnebago owner community and experience. WinnebagoLife, which includes the GoLife Community, GoLife Blog and GoLife Perks, is an evolution of the long-standing WIT owners’ club. Going forward, all Winnebago owners will be part of the brand’s GoLife community the moment they take delivery of their towable or motorhome product. This inclusive community ensures all Winnebago owners feel welcome to join owner-organized groups and meetups happening across North America.
For more information on Camp Winnebago and WinnebagoLife, visit www.winnebago.com.