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Denari Named President of Brunswick Boats

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Mettawa, Ill.-based recreation giant Brunswick Corp. has named Aine Denari as president of Brunswick Boat Group. She succeeds Huw Bower, who left Brunswick in September.

Denari

Denari joins Brunswick after spending the past 20 years in a variety of executive positions within the automotive industry, and in leadership positions at major global consulting firms.  Since 2014, Denari has worked at ZF AG, most recently as the senior vice president of ZF’s ADAS (Advanced Driver Assistance Systems) business, a $1-billion-plus segment within global electronics.

“Aine is a proven leader with two decades of experience defining and implementing industry-leading strategies, driving change, and designing and leading world-class teams,” said Dave Foulkes, Brunswick Corp.’s CEO. “As we look to the future, consumer expectations of boating are being set by other leading-edge mobility experiences, and Aine’s deep experience in implementing new technology in the automotive and other industries will help advance our boat group strategy and capabilities, and, in particular, accelerate the implementation of our industry-defining ACES (autonomy, connectivity, electric and shared access) strategy.”

Earlier in her career, Denari spent six years at Ford and seven years as an executive at two global consulting firms. Denari also led the integration of the former TRW Automotive business into the ZF Group, which involved 140,000 employees in 230 locations around the world. leadership and impact led to her receiving industry recognition as a 2017 Automotive News Rising Star, her new company noted.

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