Goshen, Ind.-based Keystone RV announces that Sara Dover has been promoted to channel marketing manager. This newly created position is focused exclusively on supporting Keystone dealers. For the past two years, Dover served as brand manager for the company.
“We are fortunate to have incredible dealer partners who continue to push the market forward. This year, we are investing in a much-expanded set of services designed not only (to) support our dealers but help them deliver the best possible retail experience for our customers,” said Christy Spencer, director of marketing and communications.
Spencer continued, “Sara has been instrumental in developing Keystone’s marketing resources library and print on-demand services for dealers. This fall, she will turn her attention to sales floor training and product knowledge – I’m excited to see how her talents will impact this critically important part of our business.”