Flow-Rite has established an office in the United Kingdom to support its growing European market opportunities, according to Todd Hart, Flow-Rite’s president. The company is a manufacturer of injection-molded fluid control products, including battery-watering systems and marine plumbing solutions.
The new location will be headed up by international business manager Steven Wong.
Wong transitions from Hong Kong, where he helped mature Flow-Rite’s battery-related business in primarily industrial markets. Europe presents additional opportunities for the company’s comprehensive line of marine and RV products. Wong will create distribution channels and develop relationships with major boat and RV OEMs.
“While in Asia, Steven did a great job developing business for our lead-acid battery watering and monitoring solutions,” said Hart. “Due to Europe’s industrial maturity and a growing demand for our products, he’s the ideal person to lead our expansion efforts in this region.”