Hipcamp, a leading global campsite booking company, announced it’s now offering a Weather Guarantee powered by Sensible Weather, a weather protection provider for travel and outdoor experiences.
Focused on helping change the way consumers interact with the weather, the Weather Guarantee provides Hipcamp campers proactive reimbursements when it rains during a trip or experience. In alignment with Hipcamp’s commitment to getting more people outside, campers will now be able to add a Weather Guarantee to their bookings across more than 120,000-plus private land campsites in the U.S., the company said. Sensible Weather quantifies and manages weather risk for campers using satellite imagery and climate analytics. Each Weather Guarantee is customized to the experience, location and date of the trip, and communicated clearly with campers before they purchase. Proactive reimbursements are then made if the thresholds for the guarantee are met, which means no haggling, cancellation or claims process is needed, Hipcamp said.
“Our mission is to provide peace of mind and enhance the outdoor experience by mitigating the uncertainties of weather. Through this collaboration, Hipcampers can now plan their trips with confidence, knowing that if inclement weather impacts their plans, they’ll be reimbursed,” says Nick Cavanaugh, Sensible Weather CEO and founder. “This partnership aligns perfectly with our commitment to empowering adventurers to embrace the outdoors without fear of unexpected weather disruptions. We look forward to making outdoor adventures more enjoyable and stress-free for everyone.”
“While campers cancel trips for a variety of reasons, the most common by far is bad weather. According to our data, about a third of all cancellations are weather related,” says Alyssa Ravasio, Hipcamp founder and CEO. “By launching Hipcamp’s Weather Guarantee, we hope to inspire confidence in campers by making the decision to book their weekend getaway just a little bit easier. The guarantee is also great for Hipcamp hosts, as campers can now be more confident in booking longer trips. Next time the weather turns, we want campers to know that we have their backs.”
Hipcamp said it is seeing 50%-plus year-on-year traffic growth in the U.S. this year, and the 2023 Outdoor Participation Trends Report from the Outdoor Industry Association revealed a 12% increase in camping with 51.4 million campers registered last year.