Tabatha Holmes returned to Keystone RV as channel marketing manager, replacing Sara Dover.
A 16-year company veteran, Holmes has played key roles in quality control, customer service and dealer services. The company said she was the architect of Keystone’s Tech Toolbox service training app and has developed many core dealer support resources the company offers via Key Express. As channel marketing manager, Holmes will lead Keystone’s IGNITE sales enablement platform, as well as the dealer marketing resources library and dealer satisfaction initiatives.
“Tabatha is stepping into this role at exactly the right time. Her deep knowledge of the industry, our dealers, technology and company systems will take programs like IGNITE to the next level,” said Christy Spencer, Keystone director of marketing and communications.
“Her work with our customer service group epitomizes the company’s commitment to providing value-add services to help Keystone dealers operate efficiently, serve customers confidently and grow their businesses.”
Holmes will office at the company’s corporate headquarters and can be reached at ignite@keystonerv.com.