Kampgrounds of America’s February Research Report shares that January camping households jumped 43% year over year, and predictions for 2023 are leaning toward a strong camping season.
In January alone, active camping households increased by more than 2 million year over year – an increase of 43%. Combined with 26% of campers having booked some or all of their camping trips, and 86% who are deliberating or have chosen their 2023 destinations, the latest edition of the monthly report points to most campers eagerly anticipating new adventures this year.
According to the report, most campers are well into the planning or booking phases, with only 16% having yet to plan any camping trips. As campers plan, new experiences are fueling their upcoming travels, the report found. Nearly four in ten campers want to try something truly unique that they have never done before.
Campers are also interested in increasing their travel. In the February survey, 36% indicate they want to venture farther from home and explore new areas on camping trips this year. Looking to spring, 15 million households plan to camp during the season. Spring camping plans for U.S. camping households include 31% who intend to camp for spring break and 19% who would like to spend the Easter holiday camping.
“It can be easy to think of camping as a summer activity, but, in reality, more and more campers are eager to explore no matter the time of year,” said Whitney Scott, senior vice president of strategy at Kampgrounds of America. “We’re seeing this increased desire for new adventures bringing campers out year-round.”
Click here to see the full report.