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KOA Survey: Number of Campers to Increase This Year

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Kampgrounds of America’s March Research Report shares that 74% of those who camped last year intend to do so in 2023

January and February were strong months, and for March and April, the monthly report shows that nearly one million additional campers will be heading out into the woods, compared to the same period last year.

At the beginning of the year that included an additional 2.9 million households.

The report said 74% of households who camped in 2022 say they will get out and camp this year. The majority are prioritizing summer trips, especially in July and August. More than a third of campers have booked camping trips in July (35%) and August (33%). Also noteworthy, 27% of campers have booked all or some of their trips for the year.

Short-term, 26.1 million households plan to camp in March or April. Comparatively, 25.2 million households enjoyed a camping trip during the same period in 2022. The most popular destinations for spring break leisure travel include Florida or the Southeast (18%), California (11%) and Arizona or the Southwest (11%).

“Camping has solidified its place as an important travel option,” said Whitney Scott, senior vice president of strategy at Kampgrounds of America. “This isn’t just another mode of travel. For many, it is their primary way to explore and experience the world around them. We’re seeing more bookings made earlier to ensure campers don’t miss out on their favorite campgrounds and sites.”

The report once again confirmed that camping is viewed as an affordable way to travel. Nearly half of all campers said that camping is more affordable than other modes of travel. Similarly, more than a third of campers said they would continue to camp over other vacation options even if the economy worsens in 2023. Some RV owners (31%) indicated they would camp more if the economy declines.

To see the full report from March click here.

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