A group of independent manufacturers’ rep firms have come together to launch Venture Co-op.
According to Georgiann Voissem, founder of Inspired Rep Group and a member of the new coop, Venture Co-op was founded to provide the RV industry’s first “true representation” of a manufacturers’ rep company that covers 100% of North America.
“We all live in the territories where we work,” Voissem said at the Meyer Mega Show, where she made the announcement.
The companies that make up Venture Co-op are: Inspired Rep Group (her company); Vandyke Enterprises; Explorer Outdoors; Recreational Rep Group; Whitlock Outdoors; Fosters of Canada; and Repco, also of Canada.
“We recently brought in Vandyke, which completed North American coverage,” Voissem said.
Combined, Venture’s members have 200-plus years in the RV industry, she said, and the group will deal primarily with aftermarket suppliers, not OEMs. She and the others are excited about serving their dealer-partners under this new coop, she said.
“It’s a great industry but there’s been a bit of misleading from manufacturers’ rep groups,” she said. “We believe in integrity and doing what we say we’re going to do.”