40 Under 40: Dustin Hunt
Director, Dealer Sales & Support, Rollick; With company: 6 years | Industry experience: 6 years
Dustin Hunt’s leadership and vision have significantly contributed to the industry’s approach to technology use and for Rollick Inc., specifically. His drive for innovation and desire to improve the status quo have led to the development of new programs that have raised the bar for performance, efficiency and results.
And Dustin continues to climb the career ladder since joining the RV industry six years ago. He has received multiple job promotions, advancing from team lead, dealer channel; to manager, sales and enrollments; and most recently to director, dealer sales and support for Rollick Inc.
“Dustin is a hardworking and dedicated individual who has consistently demonstrated his commitment to advancing the RV industry,” a peer states. “His passion and drive for the industry have led him to lead the development of some groundbreaking technology.”
Dustin was instrumental in launching and managing a national email lead nurture program, creating opportunities for every customer to be connected with a sales team member. Serving more than 400 dealers nationwide, this initiative is just one example of how he is driving success and strengthening connections within the RV industry.
He says he’s proud of “leading [the] rollout of digital programs in partnership with OEM initiatives, which have encompassed thousands of unique dealers and significantly increased close rates and lead generation.”
“Dustin’s tireless commitment to excellence and innovation is a key factor in his success,” his peer adds. “His relentless drive to initiate positive changes, his unwavering dedication to his work, his ability to inspire others help them be the very best they can be.”
Outside of work, Dustin enjoys traveling to new destinations and spending time outdoors, whether it’s exploring scenic trails, camping or discovering hidden gems off the beaten path.
What advice do you have for up-and-coming leaders in the RV industry?
My advice for up-and-coming leaders is to lean into change rather than resist it. Whether it’s new technology, shifting demographics, or evolving customer expectations, every challenge is an opportunity to grow. What has helped me most is remembering that leadership isn’t about titles, it’s about impact. Focus on how you can make things better for your team, your customers and the industry as a whole.
What does it mean to you to be a 40 Under 40 honoree as part of the RV industry?
Being named a 40 Under 40 honoree is both humbling and motivating. It’s a reminder of the incredible mentors, teammates, and partners who have invested in me along the way, and it reinforces my responsibility to keep pushing the RV industry forward. To me, it’s not just recognition, it’s a call to continue growing, serving and giving back.
