https://youtu.be/C5Nq974k8mM
Social media expert Scott Meyer, cofounder of 9 Clouds, will show dealers how to market more efficiently and deliver effective strategies to reach new buyers during three workshops at the 2018 RV Dealers Convention/Expo, scheduled for Nov. 5-9 at Paris Las Vegas.
Meyer’s first workshop in the social media/eMarketing education track, “Content Marketing: How to Sell RVs Online Without Selling RVs,” takes place at 10:15 a.m. on Thursday, Nov. 8. Meyer will show attendees how to execute a long-term content marketing strategy that wins customer’s trust, the RV Dealer’s Association reported.
For his second workshop, “Facebook and Instagram Marketing for RV Dealers,” Meyer will review Instagram and Facebook remarketing and how RV dealers can use it to generate more leads and sales. This advanced session takes place at 2 p.m. on Thursday, Nov. 8.
To wrap up his Thursday workshops, Meyer’s final session, “Advanced Dynamic Facebook and Instagram Marketing,” takes place at 3:15 p.m. and will show dealers how to launch dynamic VIN ads. He will also provide tips for launching five specific advanced campaigns for different shoppers. At the end of the second part of this workshop, dealers will have a blueprint for high-converting ads and can launch ad campaigns that are automatically updated based on their inventory and a buyer’s interest.
