The National Association of RV Parks and Campgrounds (ARVC) announced two leadership promotions: David Basler to VP of membership and marketing, and Paula Horwitz to executive director of education and events, and of the ARVC Foundation.
Basler, who has more than a decade of experience in association and membership marketing, was hired in March 2018 as senior director of marketing and communications. In October, he also accepted leadership of ARVC’s Membership department.
“Since joining our team a year ago, David has brought his deep experience in marketing and membership development to heightened levels at ARVC,” said Paul Bambei, president and CEO. “His measured and effective leadership style, combined with his desire to bring our members the very best in customer service, money-saving benefits, and technological enhancements to all of our marketing channels, has been truly superb.”
Horwitz, who has more than a decade of experience in adult education and the creation of online learning, was hired in July 2018 as senior director of education and events and executive director of the ARVC Foundation.
“Paula’s unbridled energy and passion for adult education has been a joy to watch,” said Bambei. “Her vision to bring ARVC members a convenient, easily accessible educational platform that blends the very best of online and in-classroom techniques is creating an interactive program that is not only efficient and engaging, but cost-effective for members as well. I’m delighted to see the responsiveness she’s receiving from every corner of ARVC as her talents become known.”
Under Bambei’s leadership, Basler and Horwitz are working with the ARVC team to communicate the value of the ARVC membership experience, build a stronger more engaged community, offer unparalleled educational opportunities and reinforce the organization’s position as a leader in the outdoor hospitality industry.
