Preliminary data from to Statistical Surveys, a Michigan firm that tracks new-boat registrations, continued to reflect a near-crazed demand for product.
With 31 states reporting, approximately 63 percent of the U.S. boating market, registrations in March were up 55 percent in the main powerboat categories and 34 percent on a year-over-year basis in those segments.
While comparisons to March 2020 may be skewed due to last year’s Covid-related shutdowns and work-from-home orders, they reflect a pattern seen during the last several months, with no signs of abating.
Total industry registrations were up 44 percent YOY with 46,407 boats sold. For the month, registrations for all categories came in at 22,238, a 67 percent spike from the same period last year.
For March, every category except aluminum boats smaller than 16 feet was up double digits, led by outboard fiberglass boats in units sold. The class — representing a range of boats from 11 to 50 feet — was up 28 percent YOY (to 12,330 from 9,649) and 48 percent for the month (to 5,412 from 3,649).
Click here to see the full report from Jeff Moser in Trade Only Today.
