UVS Junction is beefing up its approach to educate dealers on search-engine optimization strategies in online descriptions of products through its RAPID TOOL, according to a recent news release.
After a webinar focusing on the importance of unit and product descriptions, the company designed the RAPID TOOL, allowing dealers to login to the website, click a unit, easily edit its product description and save it to the website.
“It gives our clients a birds-eye view of all the information they would need to create robust descriptions at a glance,” according to the release. “Dealers can look at the floorplan, images they have already loaded into the inventory, the location and most important year, make and model. All they need to do is write their content and save. Our tool flips them over to the next unit. They can skip a unit or even go back.”
The tool also gives the option to only view inventory that’s missing descriptions.
For more information, visit the UVS Junction website.