The care and feeding of a customer, whether you’re an OEM or a dealer, is not as it once was, and Bernie Brenner, co-founder and CEO of Rollick, has had a ringside seat to that evolution throughout his career. Brenner talks about customer engagement now vs. then, why “nurturing” should be in your vocabulary and why Sumos matter. Yes, Sumos.
This episode sponsored by Rollick
Produced and hosted by Tony Kindelspire