As part of its 2021 marketing activities, the American Coach brand has an exclusive RV partnership with Hélio Castroneves, the elite race car driver who recently won his fourth Indy 500 championship.
American Coach is part of REV Recreation Group, a manufacturer of Class A motorhomes and a subsidiary of REV Group.
Castroneves is using a custom American Eagle throughout the year and will make select appearances for American Coach, engage in social media posts, and share his American Coach experience in brand videos. Castroneves has a long-standing relationship with REV Group that began in 2015. This year, the race car driver began working with RRG on a series of marketing activities.
