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Baird Dealer Sentiment Stays Strong in February

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Dealers remain optimistic about current conditions, as well as in the three- to five-year time period, based upon a recent dealer survey conducted by financial services firm Baird in conjunction with the RV Dealers Association.

Results of the February Baird RV Dealer Index found that the dealer favorability rating was 70 out of 100 when it comes to current conditions. The dealer favorability rating for the three- to five-year outlook was 70 out of 100. (Any reading above 50 is positive.)

February’s current condition numbers represent a welcome turn from mid-2020, when dealer favorability numbers for the then  “current conditions” plunged to less than 30 percent as the COVID-19 pandemic took hold and the country’s outlook became uncertain.

Baird chart

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