Brianza U.S.A. Corp., soon celebrating 10 years in operation in the U.S., has announced further investments into this country with an expansion to its workforce and the naming of a new president, James Witty.
Witty, formerly vice president of sales, will take over for Filippo Milani, who had been leading the U.S. division since its establishment in 2014.
“This is an important passing of the baton, which will take place with a view to maintaining continuity, capitalising on the essential contributions made by Filippo Milani during his nine years of dedicated work, while simultaneously enhancing the great experience in the sector that James Witty will bring to our company,” said Alberto Crippa, sales executive and board member of Italy-based Brianza Plastica.
The company produces fiberglass laminates, and it established its U.S. location in Elkhart, Indiana, to serve the needs of RV manufacturers. Along with the addition of Witty as president, the company is also going enlarge its workforce.
The company also welcomes two new employees: Kolin Adams, who will become territory sales manager, and Erik Rheinheimer, who will become the manager. Andrea Bollani will assume the duties of technical support and serve as a bridge from the U.S. to its home office in Italy.
“Throughout my professional career, I have been involved in sales, forecasting, business strategy, training as well as general management of sales and technical support,” Witty said. “Previously, I led a team that had unprecedented success. I believe that the key to a company’s success stems from the perfect combination of people, processes, products and services. And I was able to witness this synergy during my visit to Brianza Plastica in Italy.
“My first objective in this new position? I intend to build the strongest team in the industry and replicate the remarkable success of Brianza Plastica in Europe within the United States. Throughout my career, I have been successful in introducing new products to the market, and I would like to do the same for Brianza USA. Under my guidance, we will provide the RV industry with the best products, solutions and services.”
