Camping World Holdings has announced that the Overton’s showroom, located 111 Red Banks Road in North Carolina, will continue to operate with a multi-branded offering showcasing Overton’s water sport products, Gander Outdoors and Camping World products and services for the outdoor enthusiast in addition to Gander RV Sales.
“The Greenville market and all the outdoor enthusiasts that patronize that area are important to us and we want to keep bringing them the best products in our portfolio,” said Marcus Lemonis, chairman and CEO of Camping World. “We are laser focused on our core RV customer as well as attracting other outdoor enthusiasts to the RV and outdoor lifestyle.”
The new rebranded location, which has plans to reopen by end of year 2018, will focus on sales of a full assortment of RVs, parts, accessories and services and an assortment of Gander Outdoors, Camping World and Overton products. The location will continue to serve as a customer call center and an e-commerce center fulfilling online purchases, in addition to adding a distribution center.
