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Carefree of Colorado Taps Former Truma Exec to Oversee Sales

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Elden Wood

Carefree of Colorado has named Elden Wood as vice president of Sales & Marketing effective Aug. 8.

Reporting directly to Scott Thompson, president of Carefree, Wood will be responsible for leading the sales, marketing, customer service and order processing teams.

“Now celebrating their 45th year as the RV industry’s leading supplier of awning and shade products, I have come to appreciate Carefree’s professionalism and reputation as a premier supplier that they have rightfully earned over the years,” Wood said. “As the RV consumer becomes more and more discriminating in their expectation of the RV experience, Carefree is the clear preference among OEMs, distributors, dealers, and end-users.”

“We are extremely pleased to have Elden Wood join Carefree; given his domestic and international sales experience as well as his technical aptitude, he is perfectly qualified to lead our sales effort going forward and a great fit within our culture of innovation,” said Thompson.

Wood comes to Broomfield, Colo.-based Carefree with extensive experience of more than 12 years in the Global RV industry, having previously worked with many leading European companies, most recently as Truma’s VP of Sales & Marketing.

Wood earned a BS Management degree with emphasis in Entrepreneurship and a Global Management Certificate at BYU’s Marriott School of Business.

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