Covercraft Industries, Pauls Valley, Okla., has entered into an agreement with Jim Crowley and Hook and Hunt TV to become a major sponsor of the popular online outdoor show.
Crowley, host of the Hook and Hunt TV video series and the associated website, hookandhunttv.com, focuses his shows on teaching hunting and fishing fundamentals and uses Covercraft products to protect the vehicles he features in his shows and seminars.
“I’m thrilled to partner with Covercraft and showcase their incredible quality, product selection and customer satisfaction. As the host of Hook & Hunt TV, I travel over 25,000 a year and my truck is my office. I trust Covercraft for my vehicle protection needs,” says Crowley.
Covercraft will feature Crowley’s instructional content and product videos in communications with consumers and on covercraft.com.
“Having an expert like Jim provide us with educational content to share with our fishing and hunting enthusiast customers further enhances our growing presence in the outdoor market”, says Jeff Jegelewicz, director of marketing at Covercraft.
Covercraft has recently acquired Marathon Seat Covers, a leading brand in the outdoor market that compliments the previous acquisition of GT Covers.
