Ultra-light travel trailer manufacturer Cruiser RV launched a new mobile app, MyCruiserRV, to help consumers oversee their RV.
“We are excited to bring this new app to our customers,” said Lesley Melvin, Heartland’s director of marketing. “This app is rich in content and information regarding overall RV maintenance and ownership, but also includes information relevant to the owner’s specific rig – creating a unique user experience.”
MyCruiserRV is a mobile app that allows the customer to enter their VIN# and monitor warranty information, sales and parts orders, as well as maintenance tips. MyCruiserRV provides a robust and ever-growing library of how-to content, checklists and provides instruction on vital operational and maintenance tasks. Owners’ manuals and warranty information are readily accessible on the app, along with a dealer directory. Based on the customer preferences, they can opt in for push notifications, which will alert them of their parts shipping or when their warranty claim has been processed, to even a local rally in their area.
“High quality and customer service are our top priorities and creating this app allows us to provide up-to-date information regarding our customer’s units. Information is updated daily, and customers can opt-in for push notifications, therefore they are notified instantly when there is a change in their warranty service status or their parts order status,” said Jim Fenner, Heartland’s vice president of service, quality control and engineering.
He continued, “The RV lifestyle is booming as Americans seek new ways to explore, adventure and even take their entire lives on the road. The MyCruiserRV mobile app provides our customers with a better experience right in the palm of their hand and provides a sense of comfort knowing that information they may need is easily accessible no matter where they are.”
