Dixie RV SuperStores, which operates locations in Hammond and Breaux Bridge, La; Calera and Grand Bay, Ala; and DeFuniak Springs, Fla.; has rebranded as Great American RV SuperStores. Owners, management, locations, and staff remain the same.
The company said that along with the name change will come a new tagline: “Making memories one weekend at a time.”
“We have been dreaming of a brand that reflects all aspects of our company and we believe we have accomplished that,” said Greg Lala, CEO. “It’s a change that will represent who we are and our commitment to our business.”
Added Stephen Guidry, chief operating officer and president: “Our commitment to our people, our commitment to customer service, our undying effort to create a great environment and our dedication of being a family-owned business have been our guiding principles. We love serving an industry that is referred to as a Great American pastime. It made perfect sense to rebrand our dealership as Great American RV SuperStores.”
Great American RV SuperStores will continue to carry more than 50 brands from manufacturers such as Tiffin, THOR, Airstream, Grand Design, Jayco, Heartland and more. Great American RV SuperStores is a member of the Priority RV Network, has an A+ rating with the Better Business Bureau and inherits the badge of 2019 RV Business Top 50 Dealer Award.
