Wingamm, a leading provider of luxury compact RVs in Europe, has announced it is bringing its motorhomes to the U.S. market to meet the demand of U.S. buyers for more compact and luxurious motorhomes.
“My vision has always been to bring my family-owned brand of compact European motorhomes to America,” said Lorena Turri, CEO. “We are currently sold in 15 countries throughout Europe and Asia and the U.S. was always the next step on our roadmap. Our plan came together when I met Tony Diamond and the TM Motorhome Sales team about two years ago at our headquarters in Verona, Italy. Tony was very enthusiastic about the changing trends in how Americans want to live and travel and the gap in the compact RV market that Wingamm could fill. It has taken persistence and innovation from our team of amazing engineers and consultants in both Italy and the U.S. to create a Wingamm Oasi 540 for the U.S. market and now it is officially coming to America.”
“When we first met with Lorena and her team, we were in development on a tech-enabled, on-demand RV rental concept called Squirrel – think Lime or Bird Scooter but with RVs. We had scoured the globe, evaluating every RV model in the US, Germany, France, UK and Italy, looking for the most compact, luxurious and technologically advanced motorhome in the world,” Tony Diamond, co-owner of TM Motorhome Sales. “As soon as we saw the Wingamm Oasi 540, we knew we had found it. From there, the partnership evolved with Lorena and we became the distributor for Wingamm in North America. Our go-to-market strategy is for Wingamm’s line of motorhomes to be displayed in desirable malls across America alongside other innovative consumer brands like Apple, Tesla, and Peleton. We are launching initially in California (Los Angeles) and in New Jersey with a national rollout by 2023.”