Texas-based FIREDISC, makers of FIREDISC propane cookers, has opened its firstflagship retail outlet in Katy, Texas.
Inside the 4,600-square-foot store, which opens in November, FIREDISC will offer exclusive products, as well as have informative brand ambassadors on staff who are eager to provide recipes, tips, and tricks for customers to maximize enjoyment of their FIREDISC cookers.
FIREDISC was founded in Houston in 2020 by two brothers and has since grown to having more than 500 retail partners in 44 states.
“The flagship store is opening at a perfect time, when we’re seeing so much enthusiasm around the FIREDISC and the way it’s being used in any setting you can imagine,” said co-founder Griff Jaggard. “Our brand is all about family and friends gathering around, and even in these unusual times, we’re proud to offer a product and an experience that encourages safe, fun, active cooking – especially outdoors, which is the best place to be. Our hope is that this store becomes a place where customers exchange ideas, and ultimately provide feedback that continues to evolve our products to be what they want.”
The store will open with two COVID-cautious events next month: a soft launch on Nov. 1 followed by the grand opening on Nov. 21.