Four Points RV Resorts has completed its acquisition of Yogi Bear’s Jellystone Park Camp-Resort in Bloomington, Indiana.
Four Points, launched in 2020 by Sean Vidrine and Matt Van Der Molen, now owns and operates four Jellystone Park franchises, as well as two independent RV Resorts. It expects to add four more campground/RV resorts to its portfolio in the next two years.
The company’s other properties are located in Illinois, Iowa, Mississippi and Pennsylvania.
The Bloomington Jellystone Park, set on 65 acres, features more than 140 campsites and cabins. It offers families a wide variety of attractions and activities, including two swimming pools, a splash pad, miniature golf, laser tag and interactions with the Yogi Bear characters. Outside private equity funding was used in the purchase.
“This location is a great strategic fit for several reasons,” said CEO Sean Vidrine. “It’s near our other Midwest properties and it has a lot of space for expansion.”
As with other acquisitions, Four Points intends to increase revenue at the Bloomington location by investing in new accommodations, attractions and activities. It has plans for 85 new RV sites and cabins, new water features to include an enlarged splash pad, a new boat rental program and expanded food and beverage program.
