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GE Appliances Names New Sales Director, Senior Manager

GE Appliances, a Haier company, announced two leadership appointments that will help drive its next chapter.

GE new hires
Craig & Jones

Ryan Craig | Sales Director, Recreational Living

Craig has been named sales director, overseeing GE Appliances’ OEM, aftermarket and manufactured housing channels. With extensive experience in sales leadership, customer development, and strategic account management, Craig will lead the company’s commercial efforts with a focus on strengthening customer relationships, driving growth and delivering long-term value for its partners.

Derick Jones | Senior Manager, OEM Business Development

Jones has been named senior manager, OEM business development, where he will lead GE Appliances’ OEM sales team and manage key customer relationships. In this role, Jones will focus on deepening strategic partnerships, strengthening collaboration and ensuring the company continues to deliver the responsiveness, solutions and support its OEM partners expect.

Looking Ahead

These leadership appointments reinforce GE Appliances’ commitment to being a trusted partner to the RV industry. Together with its broader Recreational Living team, Craig and Jones will help advance its focus on customer-driven innovation, reliable solutions and exceptional service.

“We value your continued partnership and look forward to building on our shared success,” the company said. “Please join us in congratulating Ryan and Derick on their new roles.”

RV PRO Staff

The go-to business-to-business publication for RV industry professionals, RV PRO features a team of experienced writers and editors with a collective 54 years of editorial experience and 11 years of RV industry experience. For more about our team, visit rv-pro.com/about

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