GoCamp, the peer-to-peer camper van rental company, has named Camila Ramirez its new CEO. Deborah Kane, GoCamp’s founder and former CEO, will remain with the company in the role of founder and chairwoman.
Ramirez has vast experience in the van rental space, her new company said, as well as hospitality start-ups and technology companies. She was co-founder and CEO of Overland Discovery, a Colorado-based company that began as a camper van and RV rental service and evolved into a comprehensive online hub for van life, RV life and overlanding. Prior career stops include the data cloud networking company Snowflake, where she led a sales development team, and WeWork, where she worked in community management. She also supported Latinx entrepreneurs through her role as a scout with Vamos Ventures, a venture capital firm focused on diverse founders. In December 2021, she joined GoCamp as sales director.
“With her strong business background and understanding of the outdoor industry, Camila is the perfect person to drive GoCamp as the company expands beyond the West,” said Kane. “Camila launched her own successful startup, so she knows what it takes to grow a brand while keeping it true to its roots. She also brings with her a deep connection to the van community and knowledge about the needs of both van renters and owners. And I’m especially thrilled to hand over the GoCamp keys to another female entrepreneur, given how underrepresented we are in the RV industry.”
“GoCamp is an inspirational company with tremendous growth potential, and I’m honored to take the wheel as we continue this exciting journey,” said Ramirez. “With our upcoming national expansion, we’re excited to build on our success in the West and make camping easy across the U.S. We will continue to invest in our team, technology, and industry partnerships to provide the best experience possible for both renters and van owners across the country.”
