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Impel Unveils Conversational AI Capabilities for Retailers at Con/Expo


Impel, which makes digital engagement software, at the 2022 RVDA Expo in Las Vegas Monday said its Sales AI conversational AI solution is now available for RV retailers across North America. The company’s industry-leading conversational AI (artificial intelligence) product offers RV dealers the ability to engage shoppers 24/7 via SMS text and email.

Impel’s Sales AI responds instantly to online inquiries 24 hours a day, the company said, engaging shoppers in personalized, human-like conversations through email and text messaging. Sales AI optimizes engagement and lead conversion rates by ensuring persistent follow-up for every online lead that is submitted to an RV dealership. Seamless integration with inventory data feeds and CRM systems enables VIN-specific responses, real-time access to shopper conversations and automated appointment scheduling. Sales AI answers shopper questions and pre-qualifies leads, while handing off ready-to-buy shoppers to sales personnel. By automating engagement with early-stage shoppers, sales teams can focus on nurturing relationships with high-value prospective buyers and closing deals.

“The need for exceptionally engaging experiences, always-on access, and instant responses is increasing exponentially in today’s omnichannel world – particularly with highly considered purchases like recreational vehicles,” said Devin Daly, Impel co-founder and CEO. “Our Sales AI solution for RV retailers enables dealers to respond instantly to any lead with relevant content and conversational dialogue — even during off-hours and holidays. With Sales AI’s automated lead follow-up, appointment scheduling and CRM integration, RV retailers can increase sales team productivity and efficiency, which is so critical to dealer operations. The combination of conversational AI technology and advanced digital merchandising can transform dealership results, and we’re thrilled to make these next-generation capabilities available to the RV retail industry.”


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