Interest Spikes RVs in Latest NADAguides Report

This article is from our older website archives. Some content may not be formatted or attributed properly. Please Contact Us if you feel it needs to be corrected. Thank you. released its April-June quarterly Market Insights reports for the RV, Powersports and Marine Industries.

Key industry highlights for Q2 2015:

Traffic on shows consumer interest in Heartland RVs growing by 31 percent year-to-date, while overall RV traffic has increased 12 percent year-to-date

For the powersports lineup, Polaris has dominated the most researched side-by-side and all-terrain vehicle lists for the first two quarters in 2015

Consumer research in the power boat segment is mostly concentrated in the South at 44 percent in 2015, an increase of 3 percent from 2014

Each NADAguides Market Insights report provides an overview of changes in average retail price by product category, year-over-year brand research trends, consumer research traffic on by geographic region, and the economic impact on each industry by factors such as fuel prices and unemployment.

The current 2015 Q2 NADAguides Market Insights reports – as well as past reports – are available for download free of charge in the Market Reports section of –


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