Network television veteran and founder of Kenect, Graham Anderson, will lead a discussion panel and deliver a separate workshop at the 2022 RV Dealers Convention/Expo Nov. 7-11 at Caesars Palace in Las Vegas.
Anderson will host “Service Department Best Practices with Dealers Like You,” a panel discussion, at 9:30 a.m. on Tuesday, Nov. 8. Two dealers will discuss how they manage a service department in a profitable way. The session is part of the fixed operations track. The RV Dealers Association said data indicates that 2022 could be the busiest year in service departments ever. Learning objectives for this session include:
- How to communicate in a service department
- How to handle parts purchases and orders when inventory is tight
- Best ways to upsell in a service department
- Handling customer frustrations (and avoiding those frustrations)
Next, at 10:15 a.m. Thursday, Nov. 10, Anderson will present “Google Reviews 101 for Trailer Dealers” in the digital marketing track. This seminar will teach some tips on Google reviews for trailer dealers: how to deal with negative reviews, how to get more positive reviews, and everything in between. It will hit the basics and then jump into some advanced tactics.
Learning objectives for this session include:
- How to deal with negative Google reviews
- Why Google reviews matter more than other review sites
- How to get more reviews
- What to do with a bunch of good reviews once you get them
To see the full schedule of events and to register for the convention click here.
Companies interested in partnership, sponsorship, exhibiting, and Vendor Training +Plus opportunities can contact Julie Newhouse at 703-364-5518 or jnewhouse@rvda.org.
