Lance Camper Enters Overland Market
Lance Camper said it will commence manufacturing starting in April of its new Enduro Off-Road Trailer. Traditionally a manufacturer of truck campers and travel trailers, this will be the company’s first expansion into the overlanding product segment.
Lance first debuted the Enduro prototype as an overland-style concept trailer in November 2021, designing it specifically for the overlanding, off-road and boondocking demographic. Following design modifications based on feedback from the public and dealer partners, the 2023 Enduro production model is a single-axle trailer with a floorplan which centers around an interior wet bath, u-shaped dinette, and an exterior kitchen. It features an all-new exoskeleton frame design and Curt independent suspension system with available state-of-the-art solar/ battery technology, onboard fresh water supply and filtration.
“Lance is no stranger to the adventure camping segment with our truck campers. Some might call the truck camper the original overlanding RV,” said Gary Conley, director of sales and marketing. “What we have done with the Enduro is taken the ‘get out there and camp’ sprit we know so well and combined it with Lance quality to make an off-grid trailer we think people are going to love.”
Lance will repurpose current space in one of its Lancaster, California, facilities for production of the Enduro.
“Off-road enthusiasts push the limits of their vehicles which is not recommended with traditional trailers,” said Randy Hunter, product development manager. “With the Enduro, it offers the amenities overlanders want like a full stand-up shower, larger than a queen size bed and a real u-shaped dinette, plus heated/ cooled forced air and water in a capable and towable package with a dry weight under 3,300 pounds.”