Lance Camper has released its “Live. Lance. Life.” brand podcast. The audio is recorded, produced, and hosted by the Lance marketing team and is slated to include guests such as suppliers, Lance owners, dealer partners, internal Lance employees and other RV and outdoor enthusiasts.
Topics will range from technical RV knowledge and information about the Lance manufacturing process to real-world stories of Lance Camper and travel trailer owners out on the road.
“As an avid podcast listener, myself, I have found it to be a new and entertaining way in which I can access information. Especially while on the road,” said Director of Marketing Bob Rogers. “We are always looking for new ways to reach RVers so it was a natural decision to devote some of our efforts to this new media. “
Production on the project began at the RVX show last March where an introductory episode was recorded, as well as interviews with Torklift International, Truma Corp., and Trailer Life Magazine.
A new web page on Lance’s website has been devoted to the project and can be found at www.lancecamper.com/podcast/.
