Lazydays Holdings said it has signed a letter of intent to acquire Burlington RV Superstore in Sturtevant, Wis. A purchase price was not disclosed.
Burlington RV is strategically located between the Milwaukee and Chicago markets, and offers a wide selection of RV brands including Newmar, Grand Design, THOR, Forest River, Jayco and Coachmen. The acquisition is expected to be finalized within 90 days.
“We are extremely pleased to announce our intent to acquire Burlington RV as we continue to execute our geographic expansion strategy,” said William P. Murnane, chairman and CEO of Lazydays. “Eastern Wisconsin and northern Illinois are very attractive RV markets. For more than 50 years, the Wegge family has built an outstanding organization and a very well-run operation. We are delighted that Tim and Brenda Wegge have chosen Lazydays to guide Burlington RV into the future, and we will do our best to honor their outstanding stewardship and leadership with continued success. We are very excited to welcome Burlington RV and its tremendous team into the Lazydays’ family of dealerships.”
“We couldn’t be prouder of what our family and employees have built over the past 50 years,” said Tim and Brenda Wegge, owners of Burlington RV Superstore. “Burlington RV Superstore is the premier RV dealership in our market and we owe its success to our incredible team and their commitment and dedication. We have reached a point in our life where we want to focus on and enjoy our many interests outside the RV business.
“We had options on how to exit our family business and it was important to us that the new owners have the same customer- and employee-centric philosophy,” the couple added. “The culture of Lazydays and its focus on customers and employees makes it a perfect match for the outstanding team we have built at Burlington RV. We have great love and admiration for our team, and want to thank them for helping build and grow Burlington RV. The Burlington RV team and Lazydays will do great things together.”
Tim Wegge is a past chairman of the RV Dealers Association.
Lazydays currently operates 12 dealerships in Florida, Colorado, Arizona, Minnesota, Tennessee, and Indiana; and operates a dedicated Service Center location near Houston.
