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LCI to Showcase 2018 Products, Merch Programs

LCI will display its full line of 2018 merchandising and product programs at Booth #261 during the 2017 RVIA’s National RV Trade Show next week.

Gold Circle Programs on display will include SolidStep, Ground Control TT, Sway Command Tow Control Technology, Solera Universal, and much more. LCI will also feature all dealer product programs from its 2018 merchandising catalog, and will provide dealers with promotional ideas for LCI’s products.

Dealers who buy into five or more product programs will qualify for LCI’s Gold Circle Dealer status, a program that offers increased sales and product marketing support.

“We are thrilled with the success of the Gold Circle Dealer program launched in November 2016. Last year, LCI offered eight profit programs, and this year, we’ve expanded that to offer 17 different profit programs in 2018,” said Mark Boessler, VP of aftermarket at LCI. “These dealer programs help grow dealership profits, and more importantly, help create positive experiences for RVers. We are looking for additional partners and are ready to train you and your staff today.”

LCI’s Gold Circle Dealer program includes more than 200 dealerships.

LCI will host a happy hour providing product demonstrations and offering tours of the Connected RV from 2 p.m. to 4 p.m. at the National RV Trade Show at Booth #261.

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