Lichtsinn Promotes Thompson to VP, GM

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Lichtsinn RV of Forest City, Iowa, has promoted Heidi Thompson to the position of vice president and general manager.

In this position, Thompson will provide leadership and daily execution of the dealership by overseeing the various departments which include variable operations (sales and financing), fixed operations (service and parts), and the business office (accounting and administration), reports.

She also will be responsible for personnel reporting, staff management, and other employee management functions of the corporation in accordance with dealership policies and practices as well as any regulatory and administrative requirements of small businesses, advisory authorities and organizations.

Commenting on this appointment, Ron Lichtsinn, president and CEO said, “Heidi’s versatility across our lineup of RV sales, service and parts offerings has made her one of the most critical assets in the growth of our dealership. Heidi has consistently demonstrated a guest results-oriented attitude with internal and external customers, is focused on a best of class guest experience, and is an industry leader.”

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