While much of the content featured at the RV Dealers Association’s 2020 Virtual Convention/Expo will be archived and available through January 2021, a few select presentations are live-only education workshops. These live workshops will not be recorded, so participants will need to attend them in real-time.
Education sessions that will be available for live viewing only are:
“How Do I Know I Have the Right Strategy for These Times?”
Presented by John Spader on Wednesday, Nov. 11 from 11:00 a.m.-Noon ET
“Transitioning Out Your Business: Don’t Let Your Business Retire You!”
Presented by Brad Stanek on Thursday, Nov. 12 from 11:00 a.m.-11:45 a.m. ET
“How Premier Dealers Avoid Pitfalls and Maximize Wealth in Today’s Unpredictable World”
Presented by Brad Stanek on Monday, Nov. 16 from 3:30 p.m.-4:15 p.m. ET
“The North American Economy Update: What Will the Future Hold?”
Presented by John Peak on Tuesday, Nov. 17 from 1:00 p.m.-1:45 p.m. ET
“Bracing for Impact: How the Elections Will Affect Your Dealership”
Presented by David Kemp on Wednesday, Nov. 18 from 1:00 p.m.-1:45 p.m. ET
“Seeking to Safeguard Your Wealth in a Recession”
Presented by Brad Stanek on Thursday, Nov. 19 from 1:00 p.m.-1:45 p.m. ET
Also, the RV Industry Association reminded dealers that both Go RVing and the RV Technical Institute will be represented at next week’s RVDA 2020 Virtual Convention and Expo.
Go RVing’s workshops include:
All PR is Local: Using Community Influencers to Grow Your Business
Go RVing has reached millions of prospective and current RV owners through its extensive social influencer program. Go RVing’s Courtney Bias will discuss how to identify potential social media allies in the community that can help dealers reach more qualified customers, create general local PR, and raise a dealership’s profile. Attendees will learn ways to work with influencers, how to use influencers to reach local media, and how to leverage Go RVing assets to create content.
This session will take place Friday, Nov. 13 at 1 p.m. ET.
A Tour of Go RVing’s New Website
Go RVing has just launched a complete redesign of its consumer and industry website. Go RVing’s Sarah Neely is leading an on-demand training that covers the new Go RVing website and the new industry portal. She will cover what can be found in the portal and discuss ways for dealers to get the most out of the new materials that are available. The session will include an overview on the items that can be accessed including the new advertising and marketing materials. Participants will also get a preview of the new images that are free for Go RVing program participants to use on their websites and in their own marketing materials. Dealers will be introduced to the improved leads management system as well as a new Google Analytics dashboard that allows industry users to view website behaviors and statistics in real time.
This session is on-demand and will be available from the beginning of the convention through January 21, 2021 for conference attendees.
RVTI’s workshop:
The Path to RV Technician Certification
The RV Technical Institute Executive Director Curt Hemmeler will talk directly to RV dealer principals on the business case for having certified RV technicians. He will give an overview of the new RV technician career path and the different ways an RV technician can receive the training. This includes attending classes in person at the RVTI headquarters, training through an Authorized Learning Partner, or even a test out option for experienced technicians. Hemmeler will also explain the brand-new self-paced, online class which allows RV technicians to receive training at their own stride and at a time that works with their schedule. Lastly, he will close out the training by answering questions he receives most from RV dealers.
This session is on-demand and will be available from the start of the show next week through January 21, 2021 for conference attendees.
The RVDA convention/expo will take place virtually Nov. 9-20 and is presented by RVDA, RVDA of Canada, and the Mike Molino RV Learning Center.
For information on the complete schedule, registration, etc., click here.
