The National Association of RV Parks and Campgrounds (National ARVC) has announced promotions for three of the organization’s leadership team.
David Basler, who joined the National ARVC team in March 2018, has been named senior vice president of membership and marketing. He previously served as the organization’s vice president in this capacity and has more than a decade of experience in association and membership marketing.
“David has taken on several strategic duties that have expanded his role, and elevated National ARVC’s brand positioning in the industry,” said Paul Bambei, National ARVC’s president and CEO. “Through the many innovative programs launched under David’s leadership, the National ARVC team continues to provide more value to our members than ever before.”
Basler is currently leading an enhancement of National ARVC’s consumer website, GoCampingAmerica.com, which will drive further member value; he’s guiding the industry’s only hosted buyer program for its third year at the 2022 Outdoor Hospitality Conference and Expo (OHCE) in Orlando, along with National ARVC’s robust partnership program; and he is continuing oversight of National ARVC’s research projects, including the 2022 Generational Camping Report and the 2023 Trends and Insights Report.
Susan Motley, who joined the National ARVC team in May 2021, has been named vice president of member programs and will continue to report to Basler.
“Susan’s past experience as a trade association executive director will serve her well in this broadened role,” said Bambei. “In a short period of time, her experience has elevated our annual conference and national school to new heights and her passion will continue to drive excellence in all professional development programs we offer our members.”
Motley is currently focused on enhancing National ARVC’s member professional development program, currently being created with the help of many industry leaders. This online-based curriculum will have new certification components ready for launch in 2023. Additionally, Motley will continue to lead all efforts associated with National ARVC’s George O’Leary National School of RV Park and Campground Management, as well as supporting a myriad of webinars and seminars conducted throughout the year designed to enhance the member experience. She will also continue to be intimately involved with all aspects of OHCE planning and execution.
Jaqueline “Jaq” Gloria, who joined the National ARVC team in August 2019, has been elevated from senior manager of membership to director of membership. Gloria, leads National ARVC’s forward-facing membership team responsible for supporting the association’s membership on a daily basis.
“This new leadership role recognizes Jaq’s skill at building strong relationships across our industry,” said Bambei. “During her leadership of National ARVC’s membership team, she has worked tirelessly to bring people together and to build value for our members across the country.”
Her most recent leadership accomplishments include working directly with member campgrounds in Georgia to create a viable state association (Georgia ARVC) providing tangible state level support and benefits for members. She has also recently worked to build strong partnerships between National ARVC and state associations in New Hampshire and Vermont.
“We are very proud of the accomplishments of these individuals for the leadership and effort they have shown,” says Bambei. “Alongside the rest of the National ARVC team, we have the right people in place to serve our membership in ways that are uniquely professional for many years to come.”