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New Horizons Recruitment Video Wins Top Industry Honor

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A video created for New Horizons RV in Junction City, Kansas, has won the highest award available in the 43rd annual Telly Awards, which honors excellence in video and television across all screens.

“Join the Dream Team,” which was created by IdeaBank Marketing in Hastings, Nebraska, won the Silver Telly in Promotional Video-Recruitment.

The recruitment video also won a Bronze Telly in Promotional Video-Writing.

“This video does much more than help us recruit quality employees,” CEO Bryan Tillett said. “It really captures what we’re all about as a company—packing passion, pride and performance into every unit we build.”

As a manufacturer of custom luxury fifth wheels, New Horizons RV faced the challenge of recruiting not just workers but artisans dedicated to quality. “Join the Dream Team” addressed that need by appealing to applicants’ desire to join a family of creative-thinking, problem-solving craftsmen.

Personnel working on the project included agency principal Sherma Jones, who directed the video; copywriter R.J. Post; and videographer and editor Travis Enck from Travis Enck Productions.

“New Horizons RV truly manufactures the most coveted—and the most customized—fifth wheels in the industry,” Jones said. “It was a pleasure creating a video that matches the quality of this company and its products.”

Founded in 1979, the Telly Awards represent the most respected advertising agencies, television stations, production companies and publishers from around the world. This year, the competition drew more than 12,000 entries from all 50 states and five continents.

To watch the video click below.

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