OPTIMA Batteries has announced that it is collaborating with R&R Marketing to help optimize the company’s BLUETOP Battery sales.
“We are thrilled to be teaming up with R&R Marketing to help promote BLUETOP Battery sales,” said Cam Douglass, director of marketing at OPTIMA Batteries. “R&R Marketing has proven knowledge and success working in the marine aftermarket industry and we are excited to collaborate together.”
The goal of the collaboration is to increase OPTIMA BLUETOP availability both online and in stores where marine enthusiasts make battery purchases.
R&R will assist OPTIMA Batteries with developing new business, supporting existing customers and field sales training. Additionally, it will also serve to help consult on policies, new products, market insights, advertising, pricing and consumer feedback.
“We are very excited by the opportunity to partner with the OPTIMA Batteries marine and RV team,” said Rich Butler, CEO of R&R Marketing. “We are eager to help expand the OPTIMA marine and RV markets while bringing their industry leading technology and quality to our customer base.”
R&R Marketing has previously been recognized for its outstanding work and has earned six SEMA Representative of the Year Awards in the past several years.
