Outdoorsy Group, the company owner of the global outdoor travel marketplace outdoorsy.com and the AI-driven insurance technology company Roamly, announced two milestones: the expansion of its Austin, Texas, headquarters on South Lamar and the appointment of Marc Zimmermann as chief financial officer, both of which reinforce the company’s deeper integration into Austin’s mobility ecosystem, Outdoorsy Group said in a release.
Zimmermann, who the Austin Business Journal recognized as a “Public Company CFO of the Year,” brings more than 20 years of financial leadership experience, with deep expertise in scaling insurance and fintech businesses, building capital strategy, and executing high-value exits. Most recently the Global CFO of Glencoe Diversified Holdings, Zimmermann oversaw finance for a $700 million portfolio and helped spearhead a 40% premium growth surge at Champlain Insurance Group. His career is defined by high-stakes value creation, including overseeing a tenfold stock price appreciation at American Physicians Service Group leading up to its acquisition, managing $150M-plus in asset divestments at Royalty Clearinghouse and scaling Achieve Financial Services through its successful exit to Green Dot.
This appointment marks a shift toward institutional scale for Outdoorsy Group. His expertise will be critical as the group expands its marketplace and insurance footprint across North America and Europe.
“Marc is a high-caliber leader with a rare combination of operational depth and capital markets expertise,” said Jeff Cavins, CEO of Outdoorsy Group. “His track record of delivering fast growth for a public company and navigating complex M&A transactions and capital markets will be invaluable as we accelerate our own growth trajectory.”
“I am thrilled to join the Outdoorsy Group at such a pivotal moment,” said Zimmermann. “The company’s fast growth and sustained and growing profitability, combined with its commitment to innovation and market leadership, provides a strong foundation. I look forward to working with the leadership team to drive growth and profitability as we open new markets.”
Roamly, the group’s insurance division, is a key component of this growth, the company said. While auto companies innovate on the future of vehicles, Roamly is building the insurance stack that makes autonomous mobility commercially viable. By removing traditional friction points in ensuring emerging technology, Roamly serves as the essential link for owners and fleet operators looking to participate in the autonomous age.
As Outdoorsy Group scales its operations, it moved its headquarters to a 15,000-square-foot space on South Lamar last summer, signaling both its growing footprint and long-term commitment to Austin as a center for AI innovation, talent and growth across outdoor travel, mobility and insurance. To fuel its next phase of development, the company said it is expanding its Austin-based headcount, seeking top-tier talent in engineering, marketing and sales to strengthen its core operations and market presence.
These announcements come ahead of the group’s inaugural “Business of Travel” Summit to be held in Austin from April 6-8. The summit will bring together the country’s leading auto and RV fleet owners to showcase innovations in AI and autonomous technology that are driving growth for individual and commercial entrepreneurs.
Outdoorsy Group said its growth is driven by the combined momentum of its flagship marketplace and its fast-growing insurtech Roamly, which is modernizing specialty insurance for outdoor recreation lines such as boats, motorcycles, ATVs RVs and its fast expansion into carshare. Together, the businesses are scaling an eco-system designed to unlock mobility entrepreneurship while reducing risk for fleet operators, and partners.
