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Priority One Financial Partners With Rollick

Priority One logo

Priority One Financial Services, a full-service finance company for marine, RV, trailer and equipment dealers, announced a partnership with Rollick, the recreation industry’s leading customer engagement technology provider.

Rollick logo

The integration simplifies the customer’s path to purchase by connecting Rollick’s digital retailing technology with Priority One’s financing services.

When a dealer works with Rollick and Priority One, customers can shop on the dealer’s website using Rollick’s digital retailing tool and instantly get connected with Priority One to prequalify for financing, the companies said.

“Rollick helps capture more leads; Priority One helps convert those leads to buyers. It’s a synergy that works well for dealers and ultimately will lead to more closings,” said Nicole Armstrong, vice president of corporate initiatives at Priority One.

Priority One also offers partner integrations with Kenect, MOTOTV and DealerRock DMS to bolster customer conversion.

For a limited time, Priority One dealers will receive $100 off a monthly Rollick subscription with no setup fees. To learn more about the Rollick-Priority One integration, visit p1fs.com/rollick or call (800) 419-1341.

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