In January 2026, the RV industry experienced a -14.51% year-over-year (YOY) decline, according to Statistical Surveys Inc. (SSI), a subsidiary of Trader Interactive that gathers data and insights on the RV industry.
The decline indicates a fluctuation in market conditions following a -0.88% YOY decline in January 2025, the report from SSI said.
Here are the January 2026 findings released by SSI on March 11:
New RV sales varied across categories:
- Towable RVs: -14.42% YOY
- Motorized RVs: -15.07% YOY
Category Performance – New RV Sales
Underperforming the Market
- Class B: -11.80%
- Travel Trailers: -12.81%
- Class C: -13.23%
- Fifth Wheels: -18.93%
- Class A: -24.34%
Used RV Market Trends – January 2026
Used RV sales saw a +1.29% increase, indicating stability in this realm.
Top-Performing Used RV Categories
- Class B: +18.14%
- Travel Trailers: +3.68%
Underperforming Used RV Categories
- Fifth Wheels: -0.14%
- Class C: -3.13%
- Class A: -3.69%
Regional Performance – Where Demand is Rising & Falling
Despite the year-over-year decline, some markets are significantly outperforming the national average, creating growth opportunities. However, other markets are experiencing steeper declines, indicating potential challenges for dealers. Below are some of the strongest and most-declining markets based on January 2026 data.
Top Growth Markets – January 2026
- Somerset, KY → +800.00% YOY
- Beckley, WV → +300.00% YOY
- Selma, AL → +200.00% YOY
- Juneau-Ketchikan, AK → +200.00% YOY
- Galesburg, IL → +200.00% YOY
Declining Markets – January 2026
- Sheboygan, WI → -92.86% YOY
- Clovis, NM → -87.50% YOY
- Greenwood, SC → -85.71% YOY
- Lynchburg, VA → -83.33 % YOY
- State College, PA → -83.33% YOY
For more information, contact SSI at [email protected].
