RV News

RH Power Partners for New Digital Marketing Tech

RH Power has partnered with CloudEngage and Virtual Deal to bring universal new digital marketing technologies to RV dealers’ websites, the companies stated. These tools help customers buy an RV online, and can be utilized on any website, CRM, or DMS that the dealer has. Both platforms will be featured at RVDA RV Dealers Convention/Expo.

With CloudEngage, RV dealers will be able to do one-to-one personalized experiences on their web and mobile sites, delivering content that looks like it was built specifically for each visitor. Web content dynamically shifts based on where the web visitor is located, what they’ve viewed on site before, local weather, prior off-site marketing engagement, and more. Further, CloudEngage is compatible with all dealer CMS systems, takes less than five minutes to install, and aims to help convert anonymous website visitors into leads.

The CloudEngage platform includes Chord, a new chat capability that automatically creates audience segments and personalized experiences based on conversational learnings. It also allows agents to share PDFs, inventory, and links with rich images and videos with web visitors. Chord is also fully mobile optimized.

Additionally, Virtual Deal turns a website into an online showroom where customers can work with a dealership staff to create deals.

“We are very excited to bring these new digital marketing technologies to the RV industry,” said Sheril Vergara of RH Power. “Not only will they improve the online experience for customers, they will generate more leads and build more sales for dealers. Plus, our agency has always been totally transparent in how we spend our client’s budgets. We consistently report all results, detail all costs to our clients and execution of these new services will be no different. Providing not just the latest technologies to the RV industry but providing honest and deliverable results is RH Power’s mission”.

RH Power will also fully service both technologies in house for the dealer.

Dealers can learn about these technologies during RVDA RV Dealers Convention/Expo at 1:15 p.m. on Nov. 6 in the Loire Room. In addition to hearing from Vergara, dealers will also hear from Paul Wagner, CEO and founder of CloudEngage, along with Mari Campuzano, executive partner of DealerSuccess. Dealers will be able to take advantage of “convention only” specials offered by RH Power by visiting them at booths 100 and 102.

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